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Dove Gets Nod from PETA

Unilever's powerhouse mass market brand is certified as Cruelty-Free by animal rights group.

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By: Christine Esposito

Editor-in-Chief

Dove has confirmed its accreditation by People for the Ethical Treatment of Animals (PETA) as being a Cruelty-Free brand. From early 2019, Dove products will feature the PETA Cruelty-Free logo on brand packaging. “For over 30 years we've used non-animal approaches to assess the safety of our products and ingredients. Dove has enacted a policy prohibiting any animal tests, anywhere in the world, and we are delighted to say that our products will now carry PETA's cruelty-free lo...

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